Cape Breton Island, Nova Scotia
Years in Current
Susan joined the CMLC team in 2009 to lead the organization’s marketing and communications functions. Throughout her 20-plus year career, Susan has worked with multidisciplinary teams to create strong brands, provide fresh perspectives, generate consumer and partner interest and deliver results. She has worked with notable local and national brands including Coca-Cola, Triple 5 Corporation/West Edmonton Mall, Canadian Olympic Committee and International Association of Athletics Federation, Tourism Calgary and Economic Development Edmonton, to name a few.
Susan has extensive experience in designing strategies to grow brand awareness, consumer engagement and partner participation.
In her current role, Susan and her team are building a new place brand for East Village to attract new partners/investors and to transform the way Calgarians view downtown living. Specifically, she oversees strategic marketing, media relations, corporate communications, developer/investor relations, and brand and reputation management.
"The collaborative gene seems innate to Calgary’s residents and businesses and I have witnessed firsthand the success that it has yielded. My project – the redevelopment of East Village – is a great example of how Calgary has pulled together to create and re-imagine the downtown core."
Get in touch with Susan Veres
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